I can’t add a darn thing to what Mark Cuban has said about SMU basketball other than to highlight the following quotes and relate them to the college’s broader educational and financial goals:
Treat Your Customers Like Gold (Even If You Call Them Students)
“You have to know who your ongoing season ticket holders are and respect and appreciate them. You can not do enough to reward them. It is hard to personally respond to 5k or more account holders, but it is something you have to work at. The greater the renewal rate the fewer the tickets you have to sell next year. Fans know when you care. You can’t fake it. It is hard work, but it has to be done. Know your customers and treat them like gold.”
If colleges better understood this, you wouldn’t be seeing such high freshman and sophomore attrition rates at so many schools. Yes, I know, it’s not sports. But some principles are universal. And, to those who rightly claim we shouldn’t coddle our students, it’s important to note, by suggesting we should be “treating them like gold” on the academic side, I’m not contending we keep them constantly entertained or pamper them. Rather, I’m suggesting we care about them as if they were are own children. If we did, we wouldn’t allow them to skate through and graduate unprepared, we wouldn’t offer useless courses and majors, we wouldn’t allow them to bury themselves under mountains of debt and we’d be damned sure alltheir teachers were competent.
Fill the Seats
“The sports industry is changing. TV is becoming a growing revenue source while ticket sales are a declining percentage of total revenues of TV sports. IMHO, it is far more important to know the price points that will enable you to fill the arena than to know the price points that will max out your total revenue. Why ? Because winning matters. It is important to have fans in the stands. They impact your winning percentage. And personally, I believe that winning increases long term profitability.”
Filling your beds at a residential college is an imperative IMHO. I can’t understand residential colleges that price themselves out of the market and have empty dorm beds. It’s no way to maximize revenue (those capital costs are sunk) and, more importantly, it’s no way to create positive momentum and an atmosphere of success. Once we learned the price points and got a top-notch person running enrollment, it was pretty easy filling the beds at the college I served because we wanted a full house and knew that some of our competitor schools were willing to lose enrollment. It was a mistake on their part to forfeit market share and allow negative momentum to take root on their campuses.
Don’t Choose Worthless Majors
“Everyone majors in sports marketing. There is no more worthless major.Every school seems to have a major in sports management . Why do the schools and kids think that across the tens of thousands of graduates from these programs there is going to be a job than even comes close to paying off their student loans. Do the math.”
Just because a school offers a major doesn’t mean it’s smart to select it. Colleges aren’t overly concerned with your future. They offer certain niche majors that students think they want, but most of the time it’s because the students don’t know any better.
Good Sales Persons Have Job Security
“Lets say there are 120 top pro teams. This article says there are about 12k sports marketing grads each year. The competition for jobs at pro teams is so brutal that we don’t have to pay much. Yet schools keep signing up kids. If schools want to have any value to sports teams they should offer degrees in Sales. Not sports sales. Just sales. Teach kids to sell and they can get jobs anywhere anytime. Teach kids sports management and you improve their chances of getting a job at Fridays.”
I’ve made this point earlier: if you know how to sell and are good at it, you’ll never be without a job. And if you have a good head on your shoulders, you’ll always have a good job.
Security Is Not Rooted in Tenure
It Comes From Doing Your Job Better Than Other People Do Theirs
“At the Mavs we value customer satisfaction and sales. We want you to have an amazing time at a game. We want our advertiser/sponsors to get amazing value from their Mavs partnerships. We want to have enough great salespeople to reach out and communicate all of the above. Every team can not have enough great salespeople.”
I used to preach at our college that everyone is an admissions and retention counselor. If everyone works together to ensure the customer’s (student’s) experience is top shelf (in the case of college, a great education and job readiness while having fun), then it’s an unstoppable combination. Unfortunately, the rhetoric notwithstanding, many people who work at our colleges think the college is primarily there for the faculty and staff and not the students. It shows. Look at their results (pathetic graduation rates and job-placement records and shameful lack in improvement in their students’ critical thinking abilities and communication skills).
Any college that does its job extremely well should be just fine (because many of their competitors aren’t doing theirs well). Stated differently, when you place your students first, you’ll create the most job security for yourself and the best working environment. Conversely, if you don’t have students, no amount of tenure will be enough to save jobs and no amount of tradition will assure long-term viability. Colleges that are closing or laying off faculty and staff primarily have themselves to blame. But, of course, they like to see themselves as victims. That mindset is a good part of the reason they’re failing.
But getting everyone to think and act like an admissions and retention counselor is no easy task.
YG brings his Bompton Homie James Harden on stage along with him & Mustard to perform who do you love.
My Krazy Life will be in stores March 18th.
A unidentified man found fatally shot and burned inside an apartment friday February 21st has now been identified as security guard for well-known Chicago artist Twista. The body of Davy Easterling was found inside his apartment on 83rd and Baker early that Friday morning. There’s evidence that he had been shot several times as well as burned. Via Twitter, Twista said he was mourning the loss of his friend and bodyguard, and posted that Easterling had been missing for three days.
Chicago Police are “investigating.”
Floss is back this time previewing the new Samsung Tablet check it out.
In preparation for his new mixtape “FatBoy Fresh” which is dropping March 11th Fred gives us this series.
Imagine a life in which you can live on your own terms, have the freedom to choose how you spend your time and the projects on which you work. With enough planning, patience and determination, this situation can be yours.
Let’s face it — we’ve all had a job that sucked the life out of us. The daily grind of working for a company that you don’t really care about is draining.
While self-employment can be a tough gig, as it comes with its own problems, stressors and setbacks, the sense of accomplishment and pride you’ll derive from it is worth the investment. Check out these 10 reasons you should get started today:
1. The flexibility to work anywhere
You can choose your location for working; one week you may be sitting on the beach in Greece with your laptop, while the next week may have you sailing the seas of Mexico. With today’s technological advancements, it’s possible to work from nearly anywhere.
2. Do work that you enjoy
Richard Branson reminds us that “some 80% of your life is spent working. You want to have fun at home; why shouldn’t you have fun at work?” If you hate your job, your negativity will spill into your personal life, making you feel tired and unmotivated. Life is way too short to waste time doing things you hate. Be an entrepreneur and get paid to do something that you actually enjoy.
3. You have the opportunity to create jobs
There is no greater accomplishment than being able to support others. If you create a small business, at some point, you’ll likely need to hire people to do jobs that you no longer have time to do yourself. As a result, you’ll help others pay their bills, feed their families and make a decent living.
4. Choose how much money you earn
Working for someone else really limits your earning capacity, and sadly, most companies expect you to work harder than ever with no extra incentive. Why put up with this when you can work equally hard but reap financial rewards for your efforts? Your earning capacity is limitless when you work for yourself.
5. You don’t have to answer to anyone
Chances are, at some point in your professional life, you had a boss who undermined your every decision. This situation is toxic and usually results in you losing self-confidence, self-respect and, most importantly, motivation. When you work for yourself, you call the shots. You’ll be more creative, determined and motivated as a result.
6. You will become more resilient
Working for yourself requires a lot of determination to push through the barriers and setbacks. However, over time you will learn and grow from those setbacks; you will learn what works and what doesn’t. You will become wiser and more resilient in both your business and personal life. Any successful entrepreneur will tell you that in facing failure, the path to success will grow clearer.
7. You will develop self-discipline
Entrepreneurship is a stressful venture — the flexibility of the working environment can be hazardous without enough self-discipline. With no set start time, you’re free to work in pajamas, but the absence of a routine can be detrimental; too much comfort may reduce productivity. Instead of becoming lazy, develop self-discipline by sitting down and drafting up a routine.
8. You can live a more meaningful life
Ultimately, work-life happiness comes from doing meaningful things. We all want to work for a worthy purpose or cause and know that our work is actually making a difference. Working for yourself will allow you to define what’s meaningful to you.
9. You will develop business sense
Most day jobs have set tasks, and often, it’s a matter of repeatedly doing the same thing. Not only is this boring, but it also fails to teach you anything new. Becoming an entrepreneur requires you to wear many hats — product development, marketing, sales, customer service, accounting, etc. Over time you will slowly develop a keen business sense, which will result in you becoming a more confident and successful entrepreneur.
10. You will leave a legacy behind
Working for yourself is an adventure. It will provide you with great stories to tell, wisdom to impart and a reason for people to remember and to respect you.
Click the pic for D/L link.
Im goin to keep saying it if you dont got “New York City” the album GET IT link below.